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Vikarta is led by
a team of seasoned professionals, all with extensive
experience in the Business process Automation and Online
commerce.
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| Jeffrey R.
Idso |
| President |
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Prior to forming Vikarta, Inc., Mr. Idso co-founded
YellowPages Travel, Inc. in 2003, WebAccommodate
Systems, Inc. in 2000, and Spark Online, Inc. in
1997. YellowPages Travel was sold to BellSouth and
SBC Communications in late 2004. WebAccommodate
Systems was acquired by Vikarta subsidiary |
Vacation Renter Solutions in late 2005. Spark Online
wasacquired by Globalgate eCommerce Corporation in
1999.
Mr. Idso served as President & CEO of YellowPages
Travel after founding the company in 2003 with
YellowPages.Com, Inc. In addition to creating a
leading online travel brand, YellowPages Travel
developed proprietary booking technology for
Internet Yellow Page companies enabling consumers to
make bookings directly from Internet Yellow Page
websites and emerged as the premier provider of
travel business listing data for the Yellow Page
industry. As co-founder and CEO of WebAccommodate
System, Mr. Idso led the development of the vacation
rental industry's first electronic distribution
system and real-time booking infrastructure for the
highly fragmented vacation rental travel market
segment. WebAccommodate's electronic distribution
system enables property management and timeshare
companies to make their rental units available for
booking across all electronic distribution channels,
including the Internet. Prior to
WebAccommodate Systems, Mr. Idso co-founded Spark
Online in 1997 where he served as CEO prior to
selling the company to Globalgate eCommerce
Corporation. While at Spark Online Mr. Idso led the
development of a proprietary enterprise-class supply
chain automation technology platform which automates
complex business workflow process including product
catalog development, buying and selling processes
such as price and contract negotiation, and post
purchase analysis and reporting. The company's first
vertical industry solution MediaMpact automated the
buying and selling of online media and was adopted
by the world's leading advertising agencies and 2500
online media publishers. The company's MediaMpact
product won product of show at the industry's
preeminent tradeshow AdTech in 1999. Also In 1999
Spark Online was named one of the top 100 Internet
companies by Merrill Lynch. After selling Spark
Online to Globalgate e-Commerce Corporation in 1999,
Mr. Idso acted as Managing Director, Strategic
Partnerships for Globalgate while he maintained
duties as the President and CEO of Spark Online.
While at Globalgate he was responsible for
identifying and forging key business partnerships
for Globalgate and its operating companies,
identifying and evaluating new acquisition
candidates and assisting with the development of the
company's strategic product direction.
Mr. Idso has CEO-level relationships with many
major online travel and travel technology companies,
leading advertising agencies, online media
publishing companies, venture firms, and investment
banks. As a 10 year veteran of founding and building
Internet and software companies, Mr. Idso has
founded several companies and has over 20 years
information technology and management experience
with Fortune 500 firms including American Stores and
Chevron USA . Mr. Idso holds an MBA from St. Mary's
College, and a Bachelor of Science degree in
Computer Information Systems from Arizona State
University . |
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| Mark Parisot |
| VP, Engineering |
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Mark Parisot has more than 21 years of engineering experience. As VP Engineering
for WebAccommodate, Mark designed the travel industries first electronic
distribution system for vacation rentals. Before WebAccommodate, Mark was a
Director of Engineering at Spark Online, a start-up software company
specializing in Internet based B2B workflow applications. The first
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application, MediaMpact, was developed to introduce revolutionary efficiencies for the
Internet media advertising agency and publisher market segments. MediaMpact and
theSpark Internet Messaging System (IMS)were developed together as a highly
distributed Internet workflow application.
Mark spent over 13 years in various senior engineering and team lead positions for Hewlett Packard Information Systems.
Mark has a M.S. in Decision and Information Systems, with business emphasis from Arizona State University and a B.S. in
Computer Science from the University of Idaho. |
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| Rajan Singh |
| Director, Search
Engine Marketing |
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Rajan Singh heads up our Search Engine Optimization
(SEO) and Interactive Marketing team in India. Mr.
Singh was previously a Senior Manager with
ebookers.com, one of the most popular online travel
agencies in the UK. At ebookers.com, he successfully
managed the marketing and website development
services provided to more than 14 countries
throughout Europe and the United States.
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Prior to ebookers.com, he held the position of
Manager, Interactive Media Marketing with FCS
Software Solution Ltd. where he was responsible for
Internet marketing and online operations of the
e-learning division. Before FCS, he was employed in
various web marketing management roles with D & M
Global Ltd., Infopro India Pvt. Ltd. and Amtrak
Technologies. Mr. Singh received his MBA with the
Northern Institute for Integrated Learning in
Management out of Delhi , India and a M.Sc.,
Computer Science from Maharishi Daynand University.
He also holds a B.S. with the University of
Allahabad. |
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